About Know & Do AI

AI Literacy for the Analog Generation. That is what Know & Do AI is all about.

We are the generation that built careers, raised families, and navigated the world without algorithms. AI is here now, and we need to understand it, not because technology demands it, but because we need to make informed decisions about tools that are reshaping everything around us.

Know & Do AI

The short version: What we do.

We curate vasts amounts of information about AI.

We distinguish between what people need to know vs. what might just be nice to know.

We translate technical jargon, hype, and unnecessary complexity into everyday language.

We challenge assumptions: that AI is just for white collar, career people; that AI is too frightening and mysterious to deal with; that there is no place for AI in our everyday lives.

We make AI accessible to our generation. We promote AI literacy because that is what this new world we are in requires.

We don't need a computer science degree. We don't need to know all the acronyms. We just need to understand AI, figure out how to use or not use it, and critically evaluate AI content and the role of AI in our world.

Know & Do AI will satisfy that curiousity.

Every template, every newsletter issue, every resource we create is built around two questions: What do you need to know? And what do you need to do? Not everything. Not the entire history of machine learning. Just what is useful to you, right now, in your actual life.

What We Believe

Three things that shape everything at Know & Do AI.

01

Plain language is a form of respect.

Jargon isn't expertise, it is tedious. Every resource we create is written in language that trusts the reader to be intelligent without assuming they're already an expert.

02

Knowing and doing go hand in hand.

Information without action is just information. Every guide, every template, every newsletter issue includes specific action steps.

03

It is never too late to become AI literate.

Our generation has spent a lifetime learning hard things. This is simply next and it is not that hard.

Ready to start?

The free Know & DO AI newsletter is the best first step. One topic, explained clearly, with something you can actually do.